Marketing and Management English

This programme is designed for people who work in the management and marketing area and for those that manage companies, personnel, as well as those who are involved in doing marketing research/studies.

Content:

This programme consists of 50 units distribuited in 10 different modules with terminology related to management and marketing. See modules >>

Objectives:

• To apply basic principles of what is management, marketing, it’s objectives as well as strategies and values.
• To have basic knowledgement  of what  is marketing,  management, branding,  prices  and strategies.
• To use and handle specific terminology related to marketing and management.
• To use and handle different marketing instruments in service and product companies.
• To know and identify different forms  of telemarketing.

Total hours: 90 (10 additional hours without cost)

Duration: 3.5 months